Stray Kids Unveil New Album ‘KARMA’ With Sporty ‘Ceremony’ Music Video
K-pop powerhouse Stray Kids have returned with their fourth studio album, KARMA, released Friday (Aug. 22), alongside the adrenaline-charged music video for the lead single, “Ceremony”. The comeback lands only weeks after the group concluded their record-breaking largest world tour and marks their first full-length release in two years.
The 11-track record, written and produced entirely by the group’s in-house creative unit 3RACHA — Bang Chan, Changbin and Han — continues Stray Kids’ streak of self-driven artistry. KARMA follows last year’s Hop and 2023’s chart-topping ????? (5-STAR), weaving a wide-ranging soundscape.
The album opens with the punchy rap-heavy “Bleep” before shifting gears into the trap-R&B swagger of “Creed”, the stripped-back ballad “Mess”, the baile funk-inspired “Half Time”, and the pulsing EDM anthem “Phoenix”. It also includes two alternate versions of “Ceremony”: a live-style “Festival” cut and an English rendition tailored for global listeners.
Credit: JYP Entertainment
At its center is “Ceremony”, a stadium-ready anthem built on themes of triumph and resilience. Speaking at a press conference in Seoul, leader Bang Chan called the project a heartfelt offering to their fandom after 11 months on the road. “We poured ourselves into this while traveling the world,” he said. “I think of this album as a gift to STAY, and I’m already happy knowing we prepared it without regrets.”
The accompanying “Ceremony” music video translates the album’s sports-driven concept into a kinetic visual spectacle. Stray Kids — Bang Chan, Lee Know, Changbin, Hyunjin, Han, Felix, Seungmin, and I.N — take on a variety of extreme sports personas, from Changbin delivering hard-hitting verses inside an MMA octagon to Han weaving a soccer ball past a line of American football players. Futuristic arenas, gravity-defying choreography, and video game-inspired set pieces punctuate the high-energy visuals, while a surprise cameo from esports icon Faker adds a final jolt, making it one of the group’s most ambitious videos to date.
For the members, the athletic metaphor extends beyond performance into their own journey. “Sports is a universal language,” Seungmin said. “Like players in a game, we each have our role, but our goal is the same.” The analogy ties directly into the album’s central themes of resilience and self-determination. Through KARMA, Stray Kids frame their path as a series of deliberate choices, perseverance, and artistic faith that have propelled them forward despite challenges.
The release also arrives amid high expectations on the charts. Since 2022, Stray Kids have achieved six consecutive No. 1 albums on the Billboard 200 — a streak unmatched in the chart’s history. If KARMA secures the top spot, it would make them the first K-pop act to claim seven straight No. 1 albums. Yet, the members emphasize that record-breaking milestones are secondary to their creative journey. “Records matter,” Hyunjin said, “but what matters more is enjoying every moment and living as Stray Kids through the music.”
KARMA follows the close of the band’s record-setting ‘dominATE’ world tour, which covered 54 shows across 34 cities on five continents over 341 days, culminating in Rome last month. For Stray Kids, the album is more than a new release — it’s a continuation of their global momentum, a statement of resilience, and a showcase of the group’s evolving artistry as they solidify their place in K-pop’s international vanguard.
Stream the full album on Spotify:
KARMA feels like both a victory lap and a new beginning for Stray Kids — but what did you think of Ceremony’s sports-fueled spectacle? Share your thoughts with us on X/Twitter @celebmix, and read more stories at CelebMix.